BRANDED CONTENT + STORYTELLING
Real stories. Cinematically told.
Aaron Wenck is a director and cinematographer creating character-driven branded films, documentary content and profiles built around real people, places and experiences.
From intimate interviews and founder stories to lifestyle campaigns and larger brand films, Aaron combines a documentary instinct with commercial craft to create work that feels natural, visually considered and genuinely connected to its subject.
THE APPROACH
FIND THE STORY.
THEN BUILD AROUND IT.
The strongest branded stories start with people, not talking points. Aaron approaches each project with a documentary instinct, looking for the personalities, experiences and details that make a story worth watching.
Whether working with a founder, athlete, executive, customer or someone stepping in front of a camera for the first time, the goal is to create an environment where people can be themselves while shaping those moments into a visually considered film.
HUMAN FOCUSED
Real people, personalities and experiences are approached with curiosity, patience and an eye for the moments that make each story distinctive.
AUTHENTIC
STORYTELLING
Natural interviews, thoughtful direction and observational filmmaking create stories that feel discovered rather than manufactured.
CINEMATIC
PRODUCTION
Intentional lighting, composition, camera movement and sound bring commercial craft to documentary-driven storytelling without losing what makes it feel real.
VISIT PHOENIX
A multi location film built around local business owners, makers and neighborhoods across Phoenix. Interviews and observational footage create an authentic portrait of the city while giving each contributor space to tell their own story.
SELECTED WORK
HOME GOODS
A personality led lifestyle film built around home entertaining, design and everyday inspiration. The piece combines natural on camera delivery with detailed product coverage and styled environments, integrating HomeGoods throughout the story without losing the editorial feel.
NEW YORK KNICKS
A documentary style film following young athletes as they take part in the Junior Knicks basketball camp. Personal interviews and observational storytelling connect the Garden of Dreams and Under Armour partnership to a larger story about community, confidence and access to sport.
TREMFYA
A real person story built around everyday routines, work and life at home. Natural interviews and observational lifestyle footage create a personal portrait that feels warm, relatable and grounded in lived experience.
HILTON HOTELS
A destination film following travelers through a stay in Goa, blending the hotel experience with the people, culture and landscapes surrounding it. The piece combines lifestyle storytelling and observational moments to create a richer sense of place beyond the property itself.
TOLL BROTHERS HOMES
A film exploring the design process behind a luxury home, combining expert interviews with material selections, showroom details and finished interiors. The piece turns a service focused story into polished lifestyle content that communicates craft, choice and the customer experience.
CAPABILITIES
STORYTELLING
ACROSS FORMATS.
Aaron works independently as a director and cinematographer or can build a complete production through We The Wencks, scaling the crew and approach around the needs of each project.
BRANDED FILMS
Story-driven films built around people, experiences and the ideas that connect them to a brand.
PROFILES + PORTRAITS
Character-driven films centered around founders, athletes, artists, executives and other compelling personalities.
INTERVIEWS + TESTIMONIALS
Natural, visually considered interviews shaped through conversation rather than overly scripted performances.
DOCUMENTARY CONTENT
Observational and interview-driven filmmaking grounded in real environments, authentic voices and unscripted moments.
LIFESTYLE + TRAVEL
Location-driven storytelling that connects people, place and experience through cinematic imagery and documentary moments.
Social + Multi Channel Content
Production designed to create hero films, cutdowns, vertical content, stills and supporting campaign assets from a single shoot.
SELECT CLIENTS
Nike
Netflix
Disney
Canon
Budweiser
Hilton
McDonald’s
HomeGoods
Toll Brothers
PayPal
NY Knicks
American Ballet Theatre
Puma
New Balance
WHOOP
Dell
Slack
Chase
Visa
City Harvest
EXPERIENCE
DOCUMENTARY INSTINCT.
COMMERCIAL CRAFT.
Aaron’s work spans branded films, documentary content, profiles, interviews, lifestyle, travel and sports, creating stories for global brands, agencies and organizations.
His background across commercial, fashion, beauty and documentary filmmaking brings a visual sensibility to story-driven work while keeping the people and experiences at the center of the film.
Projects can range from intimate, single-subject productions to larger multi-day campaigns, with production available in New York, Philadelphia and throughout the U.S.
HAVE A STORY
IN THE WORKS?
Whether you're looking for a director, cinematographer or a full production partner, I'd love to hear what you're working on.
For documentary-driven films, profiles and branded content, view Branded Stories.